A tweet of mine got some serious attention yesterday. It was posted totally on a whim; I expected maybe a handful of people to star or retweet it. Instead it took off and got massive visibility. As of the time of this writing it had been retweeted 1231 times using Twitter’s native retweet function and – according to a quick search via the Twitter API – over 600 times by people copying and pasting it, retweeting others who had commented, etc.